Jumac J Aluminium Roofing
Dominated local search results and generated high-quality leads online.
The Brief
Jumac J Aluminium Roofing, a roofing company based in Lagos, Nigeria, came to us to help them boost their online presence and try to become the top choice for aluminium roofing in their region. They needed help standing out in a competitive market, attracting qualified leads, and converting them into paying customers.
What we delivered
SEO Strategy & Implementation
We carried out keyword research, optimised their website content, and improved technical SEO to boost visibility. As a result, Jumac J now ranks #1 on Google for “aluminium roofing company in Lagos”, beating out all local competitors and securing a dominant position in search results.
Google Ads Campaign
We launched a targeted Google Ads campaign focused on high-intent roofing-related searches in Lagos. We also created remarketing campaigns with display ads to website visitors, especially those that found their price list. The campaign generated 40+ qualified leads per month, directly contributing to new bookings and sales and an average cost per click of $0.03.
Lead Nurture System
To make the most of the leads generated, we implemented a simple but powerful lead nurture system through our CRM Smart Tribe Suite that followed up automatically via email and WhatsApp. This helped increase their conversion rate and close more jobs efficiently.
What The Client Had To Say
What Smart Tribe Digital did for our business was more than revolutionary. We are at a point where we are competing with the biggest players in our industry, and we got an award for the most innovative aluminium company in Lagos because of our digital efforts, thanks to Jola and his team.